From Expert to Speaker: Building a Speaking Career Alongside Consulting

Why Speaking Matters

Speaking is the ultimate authority builder. When you stand on a stage (or a virtual one), you are instantly positioned as the expert. It is also the fastest way to attract high-value consulting clients.

Start Where You Are

You do not need to headline a conference tomorrow. Start with:

• Internal presentations at your current job
• Local meetups and networking groups
• Podcast interviews (pitch yourself as a guest)
• LinkedIn Live sessions on your topic

Crafting Your Signature Talk

Every great speaker has one talk they can deliver brilliantly. Structure it like this:

1. The Hook: A surprising statistic or story that grabs attention

2. The Problem: What your audience is struggling with

3. The Framework: Your unique approach to solving it (3-5 steps)

4. The Proof: Case studies, data, or personal stories

5. The Call to Action: What should they do next?

Getting Paid to Speak

• Start by speaking for free to build your reel
• Record every talk (even on your phone)
• Create a speaker page on your website
• After 5-10 free talks, start quoting fees (1000 to 5000 pounds is reasonable for new speakers)

The Flywheel Effect

Speaking leads to consulting leads. Consulting leads to more speaking invitations. Each reinforces the other.

Build Your Speaker Foundation

Your CV2A Authority Kit includes everything you need to position yourself as a thought leader: your superpower statement, your unique framework, and your authority narrative.